PRINT CULTURE AND THE MODERN WORLD It is tough for us to realize a world without printed matter . we find confirmation of print everywhere around us - in books , journals , newspapers, print of famous paintings , and also in everyday things like theatre programmes , official circulars , calendars, diaries at street corners. we take for granted this world of print and often forget that there was a time befoe print . we may not feel that print itself has a history which has , in fact shaped our latest world. There is a ordinary misscommunication that occurs w...